Thursday, April 8, 2010

Jennifer D. Miller Photography

My old friend from our military day's, Jenny Miller contacted me around Christmas to begin working on a logo design for her new photography business. Jenny is a wonderfully talented artist that has many areas of expertise including creating amazing murals, pen and ink drawings, painting and even teaching young people art. She has now shifted her focus entirely to photography and has done an outstanding job in the Augusta, Georgia area...and wherever she travels.

After lots of dabbling, tweaking and revisions, we came up with a solid "identity" for her new business. Her photography focuses on children, families, infants and maternity shots (no weddings) so she wanted something youthful and organic yet with style and professionalism. Once the identity was created, it was just a matter of applying the fun new graphic to business cards, marketing materials and advertisements.

One of my favorite parts about this logo in particular is that the color scheme can change to fit a mood or season, yet is solid all by itself in plain old black and white.

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